The design and management of retail business, covering the evolving modes of interaction between offline, online, and omni-retailers and consumers; practical issues and concepts of omni-channel retail business, retail marketing strategy, retail financial management, and retail services, as well as the management of retail human resources; the sustainable competitive advantage strategies for omni-channel retail business
REMARK STUDY C = Lec L = Lab R = Con S = Self T = Tut category B = Basic E = Elective in MM F = Free elective M = General in MM W = Major course X = N/A
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