Seminars by using case studies to apply marketing theory and model; the seminar topic, technology marketing, entertainment culture and marketing, sports marketing, culture consumption and marketing, contextual inquiry and consumer experience, creating an innovation mindset
REMARK STUDY C = Lec L = Lab R = Con S = Self T = Tut category B = Basic E = Elective in MM F = Free elective M = General in MM W = Major course X = N/A
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