Retail marketing and retail strategies, management of store and non-store retailing, retail analysis, shopper behavior analysis, category management, managing store layout and store visibility, stores profit and loss analysis, direct marketing, direct Selling
REMARK STUDY C = Lec L = Lab R = Con S = Self T = Tut category B = Basic E = Elective in MM F = Free elective M = General in MM W = Major course X = N/A
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